What the unregenerate sinner needs is not free will but a will made free.
Until God grants a new heart with new affections, man will never desire the thing (the Gospel) or the Person (Jesus Christ) he so desperately needs. That is because the will always chooses according to the desire of the heart. And that is just it – the heart of the problem is the problem of the heart. Outside of God’s intervention, the sinner is not just morally neutral towards God, but totally hostile and impenetratably so. The heart is a heart of stone. It is stony only in one sense. For although it is capable of loving many things in this world it is incapable of even the slightest measure of love towards the one true God. That is the nature of spiritual death – the radical corruption of the heart inherent in all the sons and daughters of Adam since the Fall.
The will chooses that which is the greatest desire of the heart at the moment of choice. While the will makes choices every day, the one thing it will never choose is that which the heart hates above all else, namely, God as He really is. For such a choice to be made – for a man to actually enter the kingdom of God – he must first delight in what he hates. This of course is impossible. And this is why something very radical has to happen. Man needs to become a brand new creature all together with brand new desires.
The new desire has to emerge before the choice can be made. He desperately needs a new heart – a heart of flesh, one that beats to know God and until given one, he detests the very idea of it. Jesus made it abundantly clear that if this is ever to happen, he must first have a brand new nature, he needs much more than a spiritual make-over. He needs a spiritual re-birth. The old has to go, the new must come. Unless a man is born again he cannot enter the kingdom God. To fail to see this will not only undermine the biblical concept of the will, it results in a failure to fully comprehend the Gospel.